Here is this week’s productivity-related news of interest.
PARCO reduces about 5 hours of work time in sales promotion by introducing “Digital POP
PARCO is beginning to digitize paper POP ads placed in its stores.
The company expects to reduce CO2 emissions by going paperless, and to save labor in sales promotion work.
The company expects to save about five hours of work per project, which is likely to lead to improved productivity.
The digital POPs will also be equipped with a webcam to measure the effectiveness of the system.

Relay, a matching platform for business succession
While the introduction of digitalization is one of the challenges for small and medium-sized enterprises (SMEs) and small businesses, business succession is another major issue.
The problem of “difficulty in continuing business due to lack of successors” may be unique to small and medium-sized enterprises (SMEs) and small businesses.
“Relay” is a matching platform for business succession launched to solve this problem.

Even if you have no experience, you can participate in “real” farming with a smartphone or PC!!
LiberaForm Corporation, an IT business in the agricultural field, has launched a crowdfunding campaign to launch a new service, “Virtual Farm Service (L-FARM),” and is seeking support until October 15.
This service allows people interested in agriculture to participate in farming through PCs and smartphones under the advice of experts, even if they have no experience.

