AirPAY – Cashless payments with no device cost and fixed fees

2024-11-302025-02-27

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February 27, 2025: Added an explanation about AirREGI and updated the information regarding the expanded gender selection options in customer management.

Table of Contents

What is AirPAY?

Hi there. Today, I’d like to introduce AirPAY, a service that allows you to implement cashless payment systems in physical stores at no initial cost.
Remarkably, the device itself is also free.

Official website

【Airペイ】カード・電子マネー・QRコード決済も使えるお店のキャッシュレス決済【リクルート：Airペイ】クレジットカード決済、電子マネー決済、Apple Pay・QRコード決済・ポイントなどのキャッシュレス決済に1端末で対応できます。決済手数料は業界最…

Basic Information

Product Name	AirPAY
Company	Recruit Co., Ltd.
Official Website	https://airregi.jp/payment/
Launch Year	2015
Free Plan	–
Cost	Transaction fees from 3.24% ~

Overview

AirPAY is a cashless payment service provided by Recruit Co., Ltd.

While the following equipment is required for setup, you can use them at no cost.

iPhone or iPad (user need to prepare)
AirPAY app (free)
Card reader (free)

Additionally, there are no monthly usage fees. The only cost incurred is the transaction fee.

AirPAY also integrates seamlessly with the AirREGI POS (POS integrated cash register) system, which is another free app, allowing users to manage sales and inventory efficiently.

Supported payment methods include Credit card payments, Transportation IC cards, Apple Pay, PayPay and T-point payments.

Transfer fees are also free.

If your goal is to implement cashless payment in a physical store, AirPAY is easier to adopt and more cost-effective than similar services like Stripe or Square.

Recruit, with its robust strategy and sales capabilities, has made AirPAY a popular choice for many stores. While Square is also widely used, AirPAY seems more prevalent in Japan.

Recruit first launched the AirREGI POS system and later introduced AirPAY, which integrates with it seamlessly.

At the same time, Square is a strong competitor with built-in POS and e-commerce site functionality. This makes it ideal for businesses operating both online and offline.
Square’s e-commerce features also support online sales, in-store pickup, and delivery management.

What AirPAY can do

Key Features

Credit card payments
Transportation IC card payments
Apple Pay, iD, QUICPay payments
QR code payments (e.g., d payment / d払い, PayPay, au PAY)
Point-based payments (e.g., T-points, d-points)
Free card readers and AirPAY app
No transfer fees and no fixed costs
Integration with the free POS app, AirREGI

Rich related services

AirPAY is part of a suite of services known as the “Air Series,” all designed to support physical store operations. These services include:

AirREGI: POS system app
AirREGI Order: Contactless order-taking system for in-store use
AirWAIT: Queue management system
AirRESERVE: Reservation management system
AirSHIFT: Shift scheduling and management system
AirMATE: Restaurant management support system
AirWORK: Recruitment and hiring management service

Many of these services are also free to start and can be powerful allies for physical store management.

About AirREGI

Among the various tools available, AirREGI is most commonly used alongside AirPAY. It is a POS (Point of Sale) system that can be accessed via a web browser or an iPad app.

Since AirREGI is free to use, it is recommended for AirPAY users to adopt it as well.

However, AirREGI can also be used independently of AirPAY. This makes it a great option for businesses that have a physical store but no cash register or for those managing sales manually at events.

Additionally, AirREGI allows businesses to register customer data, making it useful not only as a cash dispenser but also as a marketing tool.

As of February 2025, AirREGI has expanded its gender options in customer data. In addition to “Male” and “Female,” users can now select “Custom Entry” or “No Response.” With the custom entry option, users can manually input their preferred gender.